Ecommerce Integrated for Retail

Ten short years ago, to make an impression with consumers retailers relied on print and media ads, storefront and storewide displays. Advertisements brought customers in and the shopping experience completed the sale.  How the world has changed!  The internet is now used by more than 50% of consumers for product research, store locaters and more and more for the final shopping experience.  Merchandising can now have a bigger impact through a website than it can in the store.

However, the reverse is also true.  Create the wrong user experience on the website and you can lost the customer as fast as they found you in a search engine.  Worse yet, a site poorly optimized for the search engines may never get found.

Multi-channel sales are here to stay and are not limited solely to consumers as the target audience.  Your distributors want to place orders in a secured environment that clearly provides their volume pricing.  Even your own sales group wants access to detailed product and customer account information from outside of the facility.

However, unlike the famous line from the movie merely having a website does not assure that "if you build it, they will come."  Especially for retailers, there is a tremendous opportunity to streamline order processing when the website is fully integrated to your back end to provide pricing, inventory levels, automatic submission of orders and payment information.

InSiteCommerce is the only ecommerce platform that provides a fully integrated solution the ties the enterprise ERP to your website and allows complete flexibility in the design and content of your site.